CLIENT: Red Bull CAMPAIGN: Best Ad OBJECTIVES • Generate a selection of good copy/image ideas based on national themes that can be made into Red Bull ads • Increase size of Facebook Fanbase • Increase number of Facebook interactions • Capture fan info and build email database for future initiatives BUSINESS INTELLIGENCE • Online access…
CLIENT: McDonalds CAMPAIGN: Open 24 hours OBJECTIVES Increased awareness and excitement of 24 Hours McDonald’s Restaurants Encouraged daily SMS text message contest participation and brand reinforcement Send participants SMS text promotion alerts and reminders Drive participants to live in-store radio events BUSINESS INTELLIGENCE Online access via custom username and password; accessible 24/7 Real-time tracking of…
CLIENT: Honda CAMPAIGN: Calgary Motorcycle Show OBJECTIVES • Capture consumer data from surveys on touch screen kiosk • Collect qualified consumer profiles to distribute to Honda dealerships • Enter participants for a chance to win a Honda Motorcycle BUSINESS INTELLIGENCE • Data capture app • Online tracking and data sharing SOLUTIONS • Touch Screen Kiosk…